Sunday, June 17, 2012

How to Write a Blog


In this blog, we will discuss how to write a blog. In the past several years, the popularity of the internet has spawned new words, phrases and even ways for people to communicate. Sure, social media marketing is all the buzz, however, if you think about it, blogging really is the big brother of social media and other forms of internet mass communication. Blogging isn't talked about as much as it was, however, it's still an excellent way to generate traffic to your website.

If you're interested in adding a blog to your website but aren't quite sure how to write a blog post, here are five ideas to help you head in the right direction:

1. The KISS method. When you're learning how to write a blog post, remember that a blog isn't a novel. Heck...it's not even an article. It's a short, concise piece that your reader can read in five minutes or less. Since your blog is an ongoing series, it's much better to have one concept or idea per blog than to cram everything in at once. Keep It Short and Simple.

2. Don't preach. Most people don't enjoy being preached and lectured to. They want to be informed and entertained. So when you're learning how to write a blog post, remember that if someone feels that you're trying to lecture, that's the last blog you write that they will probably read.

3. Humor. Let's face it, people enjoy humor. Something that makes them smile. When you're learning how to write a blog post, it's ok to interject your own personality and sense of humor into the mix. In fact, when people feel that they have gotten to know you, they form a bond which makes them return to your blog.

4. Frequency. Now that you've learned how to write a blog post, it's important to keep your blog updated. You certainly don't have to post daily (although some people do), however, as a blogger, you need to keep in touch with your readers.

5. Keywords. If you're writing to optimize your blog, make sure that you've used the appropriate keywords so the search engines can spider and pick up the subject matter. This allows you to rank higher and pick up more readers. In each blog post I write I tend to use .5-1.5% keyword density (not too much, not too little).

By keeping the above tips in mind, it's quite easy to learn how to write a blog post. Figure out your subject, sit down and just start writing.

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